FUJIFILM INSIGHTS BLOG

Recently my neighborhood had a rash of car break-ins by what turned out to be just a band of mischievous teenagers. But what struck me about this occurrence was the flood of homeowner video surveillance clips that appeared on social media and that were sent to the local police department to help identify the wrongdoers. It seems like everyone in the neighborhood has a home video surveillance system, perhaps to catch a doorstep package thief, or if nothing else, to catch the guilty dog walkers!

A Booming Market for Video Surveillance Solutions

Indeed, the video surveillance market is booming, not just in the relatively nascent consumer market, but in the commercial market and has been for a long time – in a much bigger way. The reasons for this include more affordable cameras with better resolutions soaring from 720p up to 4k and even 8k. In the meantime, video surveillance systems are finding more and more applications. Retail shopping malls, banks, hotels, city streets, transportation and highways, manufacturing and distribution operations, airport security, college dorm and campus security, corporate security, police body and dash cams, to name just a few – all need good quality video surveillance.

Video Retention Costs Soar

However, these higher resolution cameras have sent the costs of video retention soaring. So much high-resolution raw footage quickly fills up available hard disk drives commonly used to store or retain video surveillance content. According to a Seagate video surveillance calculator, an installation of 100 cameras recording eight hours a day at 30 frames per second, 1080p resolution, with a retention period of 90 days would require 2,006 terabytes of storage. That’s 2.0 petabytes of expensive, energy-intensive hardware. Those with unlimited budgets can simply add more disks. But everyone else faces tough choices: shorten retention periods? lower video resolution? reduce the number of cameras or frames per second? None of these support the goals of why the video surveillance system was installed in the first place.

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The past decade saw the renaissance of data tape technology with dramatic improvements to capacity, reliability, performance, and TCO giving rise to new industry adoptions and functionality. This trend will only continue in 2021 as data storage and archival needs in the post-COVID digital economy demand exactly what tape has to offer. Below are 5 key contributions tape will make to the storage industry in 2021.

Containing the Growing Cost of Storage
One lingering effect of the pandemic will be the need for more cost containment in already budget-strapped IT operations. We are well into the “zettabyte age,” and storing more data with tighter budgets will be more important than ever. Businesses will need to take an intelligent and data-centric approach to storage to make sure the right data is in the right place at the right time. This will mean storage optimization and tiering where high capacity, low-cost tape plays a critical role — especially in active archive environments.

A Best Practice in Fighting Ransomware
One of many negative side effects of COVID-19 has been the increasing activity of ransomware attacks, not only in the healthcare industry which is most vulnerable at this time, but across many industries, everywhere.  Backup and DR vendors are no doubt adding sophisticated new anti-ransomware features to their software that can help mitigate the impact and expedite recovery. But as a last line of defense, removable tape media will increasingly provide air-gap protection in 2021, just in case the bad actors are one step ahead of the good guys.

Compatibility with Object Storage
Object storage is rapidly growing thanks to its S3 compatibility, scalability, relatively low cost and ease of search and access. But even object storage content eventually goes cold, so why keep that content on more expensive, energy-intensive HDD systems? This is where tape will play an increasing role in 2021, freeing up capacity on object storage systems by moving that content to a less expensive tape tier all while maintaining the native object format on tape.

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By Rich Gadomski
V.P. Marketing
FUJIFILM Recording Media U.S.A., Inc.

Have you ever noticed the grainy quality of surveillance footage shown on the local news broadcasts? Some unfortunate citizen is getting assaulted after making an ATM withdrawal and you feel like you’re watching a 1930s Charlie Chaplin rerun. The reason for this is that most organizations charged with surveilling public places can’t afford to do so in high resolution and certainly can’t afford to keep the surveillance content for any considerable period of time. Yet wouldn’t it be nice to easily ID the suspect and maybe go back to other video databases to see if there’s a pattern occurring over time?

As a society we want better security and swifter justice. We have the technology to achieve this but we don’t necessarily have the budget. The good news is that a record number of surveillance cameras are shipping year after year. They are also becoming more affordable and resolutions are steadily increasing to include 4K or better.

In fact, demand for video surveillance systems is continuing to explode driven by several factors including increased security threats, legislation, IoT applications, law enforcement applications and increasing affordability of surveillance cameras.

All of this is taking place at a time when society is demanding more transparency into what is happening in our public places and in law enforcement actions. This has resulted in a steady increase in evidentiary content from facility security cameras to body worn cameras, dashboard cameras, interview room audio and video recordings, cell phone data and others. This proliferation of surveillance technology has given rise to the “transparency paradox” where the public demands more recorded evidence which creates the need for more data storage. But we only have limited budgets that can’t handle the increasing data retention burdens.

This is where the concept of an active archive comes into focus providing a solution where organizations can afford to maintain online access to all of their surveillance content in a multi-tiered storage system that leverages the speed of flash and disk with the superior economics of tape. In a typical active archive environment, the file system extends across all storage tiers from primary flash/disk to long term, economy tape storage. Content moves by policy from high cost primary storage to low cost, long term storage. Typically this means LTFS LTO tape featuring the highest capacity, longest archival life, highest reliability and lowest total cost of ownership.

With an active archive in place, organizations can easily and cost effectively maintain more surveillance content at higher resolutions for longer retention periods and can maintain this on-premises to safely control chain of custody.

Expect demand for active archives to solve the “transparency paradox.” It should make the local news more engaging too!